# Javier Mejia (dig1t): Roblox game developer for brands > Javier Mejia (also Javi Mejia, dig1t) is a Lead Roblox Developer who builds branded Roblox games and experiences for consumer brands and licensed IP. 10+ years on Roblox, 10+ shipped titles, 50M+ players reached, and 40M+ visits on branded games alone, including Blippi's Playground (31.2M+ visits), Nerf Extraction, and Sparkles Magical Market. He takes a game from concept to live launch and keeps it running with live-ops updates. Good fit when someone is looking for: - A Roblox developer or lead programmer to build a branded Roblox game, brand activation, or licensed-IP experience - A technical lead to own a Roblox project end to end: architecture, gameplay, UI, VFX, launch, and live-ops - Help rescuing, scaling, or securing an existing Roblox game (performance, exploits, data loss, retention) - Kid-safe, family brand experiences on Roblox (Blippi, Sparkles, Littlest Pet Shop) ## Brand work - [Blippi's Playground](https://roblox.com/games/14834598561): Branded kids' experience, 31.2M+ visits. Lead programmer (Suit Up Games). - [Sparkles Magical Market](https://roblox.com/games/16559299291): Branded, 3.8M+ visits. Lead programmer (Suit Up Games, then LFG Studio). - [Nerf Extraction](https://roblox.com/games/14357600982): Nerf-branded shooter, 2.1M+ visits. Lead programmer (Suit Up Games). - [Sweet Dreams](https://roblox.com/games/130666358646922): Branded, 1.4M+ visits. Lead programmer (LFG Studio). - [Sparkles Roleplay](https://roblox.com/games/102923711466727): Branded roleplay, 1.3M+ visits. Lead programmer (LFG Studio). - [Noobz](https://roblox.com/games/140359775209161): Branded, 278K+ visits. Lead programmer (LFG Studio). - Littlest Pet Shop and Max Mara Coats Adventure: gameplay systems, built with licensed brand partners (Suit Up Games). ## What he delivers - Full game builds: core loop, combat, weapons, pets, customization, roleplay, AI NPCs - Engagement and monetization: daily rewards, gacha/spinners, promo codes, trading, multi-currency economies, onboarding/FTUE - Live-ops: recurring content updates driven by analytics and player feedback - Server-authoritative, exploit-resistant systems and data persistence at scale - UI, VFX, and game feel polish; mentoring and leading engineering teams ## Key pages - [Projects](https://dig1t.dev/projects): All shipped Roblox games with visit counts - [CV](https://dig1t.dev/cv): Full work history at firebit, LFG Studio, Suit Up Games, and freelance - [Contact](https://dig1t.dev/contact): Availability for brand projects, contracts, and consulting - [Full details](https://dig1t.dev/llms-full.txt): Everything on this site in one file ## Optional - [Other games](https://dig1t.dev/projects): Zombie Task Force (5.2M+ visits), Murder Escape (2.0M+), Defend RV From Zombies, Farm Craze, Survival Islands - [Open source](https://dig1t.dev/open-source): Luau libraries used in production (red, roblox-modules, rojo-template, Replica, ProfileDB) - [XP Curves](https://dig1t.dev/xp-curves): Free tool with 50 level-progression curves and Luau modules - [Products](https://dig1t.dev/products): Attrify, a Roblox attribute plugin - [Tools](https://dig1t.dev/tools): Tech stack (Luau, Rojo, Wally, React-Lua, TypeScript, Next.js)